So, this is my step by step for self-publishing. It’s New Zealand based, because that’s what I have experience with. This is the stuff you can do up front, and will make the actually upload process very quick and streamlined when you get to it.
Get yourself an ISBN. In NZ you can get one for free from the National Library here. It’s free to issue but you will need to give them a copy of your book for legal deposit when it’s done, they’ll send the form, etc with the ISBN. Easy!
You’ll need cover art. There’s lots of options here, there are artists on Fiverr and on Facebook. Or you can check the credits on the books with awesome covers and find artists that way, or ask a fellow indie author who has covers you love for a referral. Many, many options. You’ll need to know going in if you’re publishing ebook only or paperback too, because there’ll often be an extra cost for a wraparound paperback cover.
Decide where to publish through. Most authors, myself included, go for Amazon. Amazon is a great choice because it has the widest audience and it has Kindle Unlimited, which is great for certain genre of books. Lots of romance readers are in KU and you get paid per page read, which can be quite lucrative.
You can also go ‘wide’ and publish with Kobo, Apple Books, etc. This is particularly easy if you use an online distributor. I use Draft2Digital for this because they upload books to library wholesalers, which gives me more options to sell. You can also do each website manually, but I like saving time, even if D2D take a little cut of sales.
Write your blurb aka the absolute worst part of the novel creation process. The best advice I’ve seen for this is to look around at blurbs in your genre, which sound interesting. Work out what it is about the blurb which sounds interesting and then do your own version. No copy pasting here, that’s gross and bad manners. Instead, look at what’s grabbing you. Look at what makes you interested, and then draw out the most interesting, hooky things about your book’s plot. I absolutely hate blurbs, but they do get easier with time.
Write your endmatter. It’s up to you what to put in the back of the book. Links to your author social media, links to other books or media you’ve got online, a hook for your next book. A preorder link for your next book, if you’re really onto it. A dedication and a little bio of yourself is nice, too.
Copyright page! Something I didn’t even think of until I was getting my manuscript formatted. You need to make a copyright page to go in the front. There are standard ones you can copy paste online and enter in your own information, dates and ISBN. Just google it!
Register with Payoneer or a similar third party banking/payment service. I like Payoneer because it’s super simple to use, they don’t take much of a fee, and they give you a US and a UK bank account number (among others!) This is great, because if you register on Amazon with a New Zealand bank account number, they won’t wire you any money until you’ve earned past a certain threshold. (I think $100USD). Giving them a US bank account cuts that threshold out, and you’ll get paid a lot faster. They also convert the currency for you when you get paid out.
Register on KDP – assuming you’re going with Amazon, Kindle Direct Publishing requires a separate registration/activation from your regular Amazon account. They’ll ask you some tax questions, and you can register your shiny new US bank account number from payoneer with them. Then once they’ve processed your account you’ll get a shiny ‘add your book’ page:
If you’re relatively sure of how long it’ll take you to get everything ready, you could set up a preorder and share the link around. Preorders are great because they give your book a boost on release day. However, don’t set one if there’s any uncertainty about how long it’ll take you to do. You don’t need to upload a manuscript to do a preorder, just a blurb and ideally a cover image. Amazon will give you a countdown for when to upload your manuscript so it’s processed in time.
Okay, I think that’s enough steps for one blog post. Join me again soon for part two: the actual uploading of the thing, and what to do afterwards.
Previously in this series:
Part One – Starting out
Part Two – Characters
Part Three – Actually writing
Part Four – Sticking to it
Part Five – Editing and redrafting